---
title: An Independent Evaluation of Water-Activated Tape
description: Independent testing concluded that water-activated tape performs better than plastic tape in 4 critical ways for carton sealing.  Learn more.
image: https://blog.betterpackages.com/hubfs/Imported_Blog_Media/best%20choice%20shutterstock-2.jpg
---

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# An Independent Evaluation of Water-Activated Tape

 By: [Better Packages](https://blog.betterpackages.com/blog/author/better-packages) on November 10th, 2017

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E-commerce shippers wanting to seal cartons quicker, more economically and securely want to use water-activated tape (WAT).  These are the conclusions of an independent test by [SGS North America](http://www.sgsgroup.us.com/) (SGS).  SGS is an industry-leading testing and verification company.  [Intertape Polymer Group](https://www.itape.com/) (IPG)and its brand, [Better Packages](https://www.betterpackages.com/index.cfm), commissioned the tests to help customers compare the carton sealing performance of [water-activated tape](https://www.betterpackages.com/details.cfm?modelID=3) (WAT) and plastic, pressure sensitive tape (PST).

Here are the study findings: 

**Productivity -** This test compared the number of cartons sealed in a six-hour work day using water-activated tape versus pressure-sensitive tape.  The test showed that carton sealing productivity was 21 percent higher using a water-activated tape dispenser and WAT compared with using a hand-held tape gun with PST.

**Carton Sealing Material Used –** This test compared the relative amount of WAT vs PST used to seal cartons.  When the tests were completed, the average amount of tape needed to seal a single carton using water-activated tape was eight percent less than using pressure-sensitive tape.

**![best choice shutterstock.jpg](https://blog.betterpackages.com/hs-fs/hubfs/Imported_Blog_Media/best%20choice%20shutterstock-2.jpg?width=640&name=best%20choice%20shutterstock-2.jpg)**

**Tape Integrity Testing –** The tape integrity test examined how water-activated tape versus pressure-sensitive tape withstood a consistent force under a variety of atmospheric conditions. The researchers sealed cartons with both kinds of tape.  They used an Instron testing machine to apply consistent, compressive force and measured how much pressure would be needed to do one of three things: 1) open the carton along the seal (2) tear the tape or (3) break the carton.

Cartons sealed with WAT took 60 pounds of pressure to cause the cartons to break while cartons sealed with PST broke after only 16.8 pounds of pressure.  Testers noted that level of pressure is easily employed by the average person. They concluded that pressure-sensitive tape “…cannot secure the carton integrity or prevent the package (and its contents) from incursion”.

**Adhesion Testing** – This test compared how well water-activated tape and pressure-sensitive tape adhere to cartons after setting for five seconds and also for 24 hours.  The testers sealed four cartons with both types of tape.  In one test they removed the tape by hand after five seconds and noted how much of the cardboard was removed.  In the second test, they measured the adhesion after 24 hours.  These were pass/fail tests assessing “tackiness” or bonding, which is a key component of carton tamper-evidence and security. 

Researchers concluded: “Water-activated tape has a strong adhesiveness to the cardboard carton surface while pressure-sensitive tape does not.”  Their results are summarized below.

**Adhesiveness Test Results**

| **Tape Set Time** | **# of Cartons Tested** | **Water-Activated Tape** | **Pressure-Sensitive Tape** |
| --- | --- | --- | --- |
|  5 seconds | 4 | **PASS** - Pronounced Tackiness | **FAIL** - Insufficient Tackiness |
| 24 hours | 4 | **PASS** - Tape Removal Causes Paper Failures on  Carton in Over 80% of the Tested Area | **FAIL** - The Tape is Removed Easily, Capturing Just Some Cardboard Fibers |

  
**Conclusion**

After the testing was completed, the researchers at SGS summarized their findings by stating, “These test results are significant and should lead water-activated tape to be the proper, best method in virtually all carton sealing applications.”

*For a complete copy of the SGS report click* [*here*](https://www.betterpackages.com/files/Logos/BetterPackages_SGS_final.pdf)*.*

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