More and more companies are deciding to create custom-printed water-activated tape using their logo or for messaging. With a custom-printed logo on the water activated tape, also known as gummed paper tape and Kraft paper tape, when your customers’ receive their package from you, your logo will be the first thing they see. This becomes your company’s “billboard”; the initial experience your customer has with your products. You want this initial experience to be positive, for this becomes your customers’ first impression. It sets the stage for opening the carton and receiving your products.

Water-activated tape(WAT) is made primarily of paper and is biodegradable, recyclable and repulpable. The reinforcement materials used reinforced water-activated tape is easily removed and recycled during the repulping process. Plastic tape undermines the recycling process even when removed from cartons beforehand. The removal process leaves behind an adhesive residue that can weaken the recycled corrugated material. This residue can potentially damage the expensive screening and filtering machinery used during the recycling process. This article explains four main reasons why using recyclable packaging products is good for your business.

In addition to all the carton sealing benefits of water-activated tape (WAT), including carton security and strength, using WAT is also a cost-effective sealing solution. In comparison to other sealing tape, you use less tape to secure your cartons, saving you money. Your employees will experience increased productivity when they use water activated tape and a water-activated tape dispenser. Increased productivity equals reduced business costs. Another potential cost-saving benefit is WAT’s ability to have printed logos or messages. Finally, if you are sending your cartons into extreme physical environments, WAT creates a bond strong enough to withstand these challenges.

You’ve bought your water-activated tape dispenser and are now completely sold on the many benefits that using the gummed tape provides your company—product security, strength, increased productivity and employee safety. To make sure you maintain all these benefits, you’ll want to keep you dispenser running in tip-top shape. If you follow these simple preventative maintenance tips, your dispenser will provide you with years of worry-free service. Note: This post was created to assist you in maintaining your Better Packages dispenser; however, these tips may be applicable for others like a gummed paper tape dispenser.

As a result of the explosion in e-commerce selling, many businesses have begun using water-activated tape (WAT) to seal their shipping cartons. Some people initially resist using WAT because they think that plastic, pressure sensitive tape (PST) is less expensive to use. If, however, one looks beyond the “cost per foot” equation of using PST vs WAT, there are so many benefits to using water-activated tape that it may be worth your while to switch. This post will discuss some of the benefits of water-activated packaging tape.